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Avoid the trolls and build a great online reputation

Watch Highlights of Janine Warner in her popular course on CreativeLive

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Your Online Reputation Matters

Author Janine Warner discusses ways to build and manage your online reputation in an interview with CTV News in Calgary, Canada.

Why Vanity Searches Aren’t Vain Anymore

Building, protecting, and managing your online reputation is more important today than maintaining a good credit score or keeping your resume up to date when you’re job hunting.

The first step is discovering what’s already online. If you haven’t done it already—Google yourself. But before you race off to the nearest search engine, here a few suggestions.

First, don’t stop at Google’s home page. It’s not a bad idea to begin at the front door of the world’s most popular search engine, but if you’re like most Internet users, you’ve already done that at least once.

Expand your search efforts by clicking on the link at the top of Google’s home page to switch to Google’s image search, where you’ll find pictures associated with your name.
(More about vanity searches…)

Social Media & Diplomacy

Watch a 4-minute video clip from a speech by Janine Warner about Social Media and Diplomacy. Presented at the Consular Press Officers Lucheon in Los Angeles, CA, in June, 2012.

Get a Digital Makeover

The good news is it’s not too late to build a great online reputation. Whether you’re a budding cyber celebrity or a virtual nobody, we can help you craft an online reputation that looks as good — and maybe even a little better — than the real you.

We start with a social media audit and content assessment. If you’re thinking something like an IRS audit involving bright lights and dental tools – no, that’s not it. We use a mix of sophisticated social-analysis and monitoring tools to assess your online reputation, the effectiveness of your current social media efforts, and the areas where you have the best opportunity to grow your reputation online.

We can also do an audit of your competition if you want to know where your arch-enemies are vulnerable. Learn more about our Digital Makeovers and other consulting services.

When your online reputation matters most

You never know who will search for you on the Internet before your next job interview, business conference, or blind date. The question is, what will they find? Your online reputation is at least as important as a good credit rating or a well-edited resume. You can’t build a good online reputation overnight, but you […]

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5 ways you’re making it easy to steal your identity

1. Your password is easy as 123 If your password is as easy to guess as the name of your pet — and you’ve posted photos of your pet with her name on Facebook 27 times already. You’re not alone, using your pet’s name as a password is very common, but if you’re posting the […]

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Should you create a Facebook Fan Page, Group, or Profile?

Facebook is the unquestioned market leader in the social networking space.  Their growth over the last few years has been mind-boggling. With more than 1 billion  users, Facebook is larger than most countries. That’s an enormous audience, one that authors, actors, marketing experts and so many others around the world are trying to figure out […]

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“I didn‘t think ’lol’ would put me in jail.”

This quote is from Kentucky teenager who spent two days in jail because she refused to close her Facebook account. A just had ordered her to close the account after she updated her status with the following post: “My dumba** got a DUI and hit a car LOL.” The 18-year-old, who was charged with driving under […]

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10 Social Media Tools Everyone Should Use

If you’re not using these tools, you’re wasting your time David LaFontaine contributed to this article Feeling overwhelmed by social media? Not ready to dedicate yourself full-time to managing all your social media profiles? These social media tools can help. The tools on this list are a great place to start (for beginners and those on […]

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Facebook Tips: How to include your friend’s names and shorten URLs

1. Include your friend’s profile names in your posts on Facebook The more your name, and your friend’s names, appear in Facebook posts, the more points you earn on sites like Klout and Kred. To include a name in your post, type the name of any one of your friends into the post field. It […]

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